Services

Our expertise spans content planning, web content publishing, social media management systems, influencer management platforms, digital intake, RFP process and collaboration tools and more.

  • Digital Strategy

Digital Marketing Strategy

We craft digital marketing strategies that align with your goals, your audience, and your capacity to execute. Whether you’re launching a new brand, scaling campaigns, or rethinking your funnel, we’ll help you prioritize what matters and cut the clutter.

  • MarTech Selection

Selection and Optimization of Your Stack

We help you cut through the noise to choose and configure the tools that actually support your marketing goals. From audits and vendor selection to integration and adoption, we streamline your stack for performance, not bloat.

  • Training Enablement

Training and Transition Change Management

We guide your team through transitions with hands-on training, clear documentation, and a thoughtful change management approach. Whether you’re rolling out new tools, updating processes, or launching a new platform, we ensure everyone feels confident, aligned, and ready to move forward.

We can help scope your needs, select the right tools, provide guidance in negotiating license costs, implement and transform your marketing efforts into real value.

RFP Activities

  • Research and recommend new marketing technology products
  • Negotiate business terms and contracts for vendor solutions
  • Provide guidance on how to perform data privacy and risk compliance reviews on vendor solutions

Roadmap Planning

  • Plan out feature implementation with user stories

Operational Support

  • Website redesigns and rebuilds
  • Operate marketing technology products as an administrator
  • Design and manage internal workflows, processes & configurations
  • Train and support marketing staff on using marketing vendor solutions
  • Perform technical reviews of marketing technology solutions
  • Monitor performance, usage and SLA of vendor solutions
  • Monitor data quality and use limits
  • Transition change management guidance for consolidation or end-of-life
Mike Armstrong

Digital Consultant

Moving organizations forward through the optimization of people, process and tools

Let’s Make Things Happen

From messaging to channels to metrics, everything we build is intentional — and built to move the needle.

“Mike’s ability to manage complex, cross-functional projects and his genuine commitment to driving meaningful results made him an outstanding partner. His leadership and innovative thinking significantly contributed to my team’s success, and I’m confident his future clients will find Mike just as indispensable as we did.”

Marcus Tolman

Program Manager – People Analytics at Intel

Mike Armstrong
Digital Consultant

By submitting my data I agree to be contacted